May 1, 2006

First of May  Comments 

Filed under: Rants, Business & Marketing — SFEley @ 10:05 pm — Viewed 11760 times

Happy Beltane, everyone!

I hope that everyone celebrated today by listening to the Jonathan Coulton song (MP3). It contains the wisdom of our age. 1

That’s my hope. Of course I know that most podcasters celebrated, as they celebrate the beginning of every month, by asking/begging/cajoling/bribing/menacing their listeners/colleagues/henchmen/old-ladies-in-the-street to vote for them at Podcast freakin’ Alley.

I know I’m a heretic on this issue. I’m fine with that. I’ll keep bitching because the PA voting system was obsolete, useless, and annoying a year ago, and by this point it’s got all the relevance of an indigenous people dancing and singing around a Coca-Cola bottle praying for cargo. 2 It’s not just annoying any more to have people spend five to ten minutes on their podcasts begging for votes. It’s embarrassing.

It embarrasses the whole medium, and it loses listeners because it distracts from content. We want to go up against broadcasting? You don’t see the whole cast of Lost lining up on the beach once every episode to shout, “Don’t forget to vote for us at TVGuide.com!”

Does it work? Hell if I know. I’ve always gotten a few hits from Podcast Alley, albeit not that many, and I’ve always been ranked somewhere around 100 even though I’ve never once asked for a vote. Don’t get me wrong — I don’t begrudge the people who voted for Escape Pod there on their own initiative, or who left comments. The comments especially are valuable. My problem isn’t with the voting, it’s with the asking for votes. It’s bloody annoying, and whatever audience gains your podcast gets from being higher-ranked could surely be dwarfed by spending the same time talking about your podcast in places where people who are interested in your subject matter hang out.

Market yourself outside of podcasting, and spend your listeners’ time on good content, and you’re taken seriously. Podcasting is taken as a serious form with serious ambitions. Everybody wins. Spend your listeners’ time hoping to rope them into status games with other podcasters, games that the listeners don’t care about, and we look like a bunch of kids wrestling over King of the Sandbox.

Either way — enjoy the weather!

The water’s not cold, baby, dip in your big toe…


  1. But not at work. Really.
  2. Someone’s gonna come after me for inappropriate cultural epithets, I know. Or for inappropriate use of a trademark. I can’t wait to find out which.

3 Comments »

  1. Rather than just listening to “First of May” (which you should, and all the rest of Jon’s music, too), it would be even more appropriate to actually emulate the song… but as you say, not at work. Unless you work in the out-of-doors..!

    And then, of course, jump over a great big freakin’ fire, several times.

    Happy Beltane!

    Comment by Matthew Wayne Selznick — May 1, 2006 @ 11:14 pm

  2. Hear Hear! I’ve gone so far once or twice, back in the “early days”, to tell my listeners NOT to vote for me on PA. I know I’m not goig to break int othe top 500, let alone ever show up on the front page. I’ve come to terms with that. sniffles

    Comment by ThinkingandDriving — May 2, 2006 @ 9:58 am

  3. […] I’m overdue in responding to a post I read recently on another podcasting blog. I acutally wrote this up, saved it as a draft, and then forgot about it for several day. But here it is now… Let’s look at a quote from self-annointed Podcast Pedant, Stephen Eley, concerning getting votes at Podcast Alley: I know I’m a heretic on this issue. I’m fine with that. I’ll keep bitching because the [Podcast Alley] voting system was obsolete, useless, and annoying a year ago, and by this point it’s got all the relevance of an indigenous people dancing and singing around a Coca-Cola bottle praying for cargo. […]

    Pingback by Podcasting Consultant and Expert - Tips and Commentary on Podcasting — May 18, 2006 @ 11:14 am

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